Supply Chain Management
Business Objective
The company we engaged with was a leading supply chain management provider, sought our assistance to build a comprehensive online system with dual characteristics. The mechanism had to assist its marketing and sales department to analyze and track qualified leads through the backend. The frontend interface, on the other hand, was for the customers to purchase statistical transportation insights via their website, in an automated manner with an added condition to sign an NDA before the final billing.
Business Challenge
One Interface Dual Function
The company wanted to use the mechanism in two ways which meant optimizing the overall system, both for the internal team as well as for potential leads.
Maintaining Confidentiality
Automacy in sharing statistical insights meant sharing privileged data that required some kind of confidentiality agreement.
Verify Each Lead
To make the system more robust, tedious verification processes had to be put in place at every step.
Business Solution
We worked both on the front and backend of the company's interface and built a user experience-rich system that began from simple form-filling to email verification, detail form, and support. With third-party integrations like Salesforce API, we rendered data transfer effortless. An automated confidentiality form was also integrated that provided an added level of authority to the work process.
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Key Features
Allowing a seamless data acquisition function for prospects using advanced security measures and uninterrupted UI design.
- Basic information form
- Detailed form for interested leads
- NDA integration during data transfer
- SalesForce integration
- Reports and billing details
- Data management
- Help sales with a personalized approach
- Personal and financial verification
- Questionnaire integration
Business Impact
We Create a Valuable Difference
Workflow Efficiency Increased by
60%
Operational Costs Decreased by
70%
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