About this
Project
About this project
The client wanted to expand its offering vertical with the addition of new services. They also wanted a customized dashboard where customers could view packages and track their marketing plans. In a nutshell, they were looking to streamline their processes and create a solution that met all their online needs.
Scope
Customer Experience, Digital StrategyRegion
NetherlandsAbout
Client
About the client
The client is a Netherlands-based Marketing-as-a-Service (MaaS) firm that provides marketing services to multiple brands as to help them improve their promotional operations and brand image. They help brands develop a full-fledged marketing plan to enhance their marketing output and reduce team costs.
Our
Offering
- Playbook Update
We updated the Playbook feature for the client to ensure enhanced accessibility of the dashboard panel where they could not only buy marketing packages but also audit and keep track of their marketing plans.
- Happiness Tracker
We developed a happiness tracker that took Playbook a step further and can provide premium access to approved clients with active projects to track their plans.
- Packages Function Update
Packages already existed on the website but had to be a little more agile and user-friendly.
- Streamlined Existing System
We incorporated a custom UI design to streamline their existing system and enhance its accessibility. The idea was to optimize their existing functions and incorporate the Alert module to send personalized notifications to their customers.
Result
Providing results that exceeded the client’s expectations
- Our solution has helped the client achieve UX efficiency and deliver better experiences to their customers.
- Premium access to Playbook and Happiness tracker for registered customers has helped the client analyze customer behavior and improve the customer experience.
- Managing and navigating through various plans and offers became easy for a visitor with comprehensive Packages.
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